Starbucks NFT Loyalty Platform is Utterly Disappointing | How To Fix

Starbucks NFT Loyalty Platform is Utterly Disappointing | How To Fix

In September, Starbucks announced it has partnered with Polygon to build its Starbucks Odyssey Web3-powered experience. The beta is now live. Paul Barron breaks down everything they did wrong, what they did right, and how to fix this entire strategy for customer loyalty.

00:00 intro
00:28 Starbucks Launches NFT Platform
04:59 What They Did Wrong
08:55 What They Did Right
10:08 How To Fix It
14:32 outro

#Crypto #NFT #Starbucks
~Starbucks NFT Loyalty Platform Launch is Utterly Disappointing | How To Fix~
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